first of all,i am not,so say if i were ceo of Donuts.
secondly,Donuts has altogether 194 suffixes which occupies
18.37% of the total suffixes approved by ICANN,but the registration
shares only 7.69% of the total new gtlds registration.
this is just like i could eat 500g food,but i only eat
210g!and if you see one car could run 100km/h,but i only
drive in 44km/h.now you could understand what jalopy(classic car)
is.
if i were ceo of Donuts
1/i would use one suffix as .xyz
i would choose one all-purpose suffix with very low registration fee
to market in China.then i would own my money step by step.
i could choose run?ltd?vin?show?life?gold?city?world?plus?email?
or company?
now .guru is the no.1 suffix with biggest registration quantity in
Donuts family.but it only ranked 39th in the new gtlds in terms of
registration quantity.
2/i would learn Radix,apply accredit from MIIT asap
now Radix did well in accreditation who hires chinese experts to push
this issue.recently.radix has slashed down the renewal fees covering all
suffixes.now site、online、space、tech now dominate the 6th、12th、
22nd and 23rd of new gtlds in terms of registration quantity!
3/i would learn .top,to market in the end-users and supply free web space
now we could see no promotional activities for donuts domains.donuts are
interested in own more and more suffixes but without any campaign for
advertising activities in china end-users market.
4/i would learn .win and .bid,with renewal fee rmb8.00!
now .win and .bid has a renewal policy of rmb9.00,i would like to set
renewal price to rmb8.00!as i have 194 suffixes,just like i had 194
sons.i could let several sons to be independant.some registries only
has one suffix,i have so many.i could send two of my suffixes as gifts
to investors so that they could propaganda my brand:Donuts
5/i would learn .vip,to find one China hand to own rmb40.00 million
it was said .vip has owned rmb40.00 million from China.i have not
calculated.but the marketing power for .vip is really strong.i could
use Allegravita too just like .vip
6/i would market several suffixes with chinese partners
say .vin,if you want to buy in China,ok,go ahead.
say .run,if you want to market in China.ok go on pls.
i have so many free advertisers in china,how happy i am!
7/i would use one tenth of my investments for suffixes to market
i have too many good suffixes now.now i need marketing which is the
weakest link for donuts.i would use marketing tools for marketing!
of course,i have many work to do.i would do the above first.